Abington, Lower Moreland and Northeast Philadelphia Pennsylvania real estate listings, home buying, selling and relocation information

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Selling Your Home >Marketing Techniques

When a seller lists a home with a real estate agent, a lot of brainstorming follows. Who are the potential buyers, where do they live and work? How can they be reached effectively with information that will attract them to this particular property?

In addition to advertising each home on the widely used Multiple Listing Service, professional real estate agents employ marketing techniques tailored to the individual home they are selling. An agent will review various buyer lists to find potential purchasers. They will use telephone and direct mail marketing, produce property flyers and advertise on the Internet, in the newspaper, in community publications and in real estate magazines. Contacts will be made to other agents who sell homes in the area to encourage them to show the home to prospective buyers.

Real estate agents combine pro-active marketing with realistic pricing to generate results for their home sellers.

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Q	How much does a celebrity's name boost the price of a property?
A	Typically no more than 5 percent, but there are exceptions--the greater the fame, the higher the price!
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Peter E. Buchsbaum AVP
Arlington Capital Mortgage
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Lerch & Associates Real Estate, REALTOR®, real estate agents and broker for Abington, Lower Moreland and Northeast Philadelphia Pennsylvania home listings, property and land for sale - NUMBER1EXPERT(tm)

Craig A. Lerch Jr.
Lerch and Associates Real Estate
1125 Old York Road
Abington, PA 19001
Phone: 215-884-9980
Fax: 215-884-9981
Email: Internet@CraigsDreamHomes.com
SECOND OFFICE: 9361-63 Krewstown Road Philadelphia, PA 19115 Phone: 215-464-9980 Fax: 215-464-9981

Craig Lerch Jr. has been in the top half of 1% of all real estate agents in America for real estate sales since 1996. While at Coldwell Banker in the late 1990s, he was recognized internationally as one of the company's Top 20 agents out of more than 75,000 agents.

Craig is now co-owns a boutique Real Estate agency with his brother Christopher. Lerch and Associates Real Estate serves Bucks, Montgomery and Philadelphia Counties out of three high-end offices.

Craig consistently has been ranked among the Top 300 real estate salespeople in America since 2001. A nationally known and respected real estate speaker and educator, Craig brings a high level of energy and humor into the business of helping buyers and sellers find each other.

He strives to make the buying and selling of real estate as enjoyable an experience as possible, and his agency is a warm and welcoming environment that's designed to build trusting relationships with buyers and sellers alike.

www.CraigsDreamHomes.com is brought to you by Lerch & Associates Real Estate
NUMBER1EXPERTS™ in real estate for Abington, Lower Moreland and Northeast Philadelphia, Pennsylvania

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